Books

Follows you (block)

Requested to follow you (accept | block)

Blocked (unblock)

Rick Z

Rick Z

has 2 followers and is following 0 people

I have more than twenty eight years strategic marketing and business development experience in a variety of different positions in several different industries. My boundless marketing savvy and never ending supply of innovative , reality based ideas and strategies always result in new ways to generate revenue and success for my clients. My... more »
  • member since June 6, 2008

Public Notes

 
  • David Brahm

    David Brahm says

    I see that you own "Why People Don't Buy Things". This is a very insightful and an enjoyable read. This book is not that well known but is on par with other great sales books like "SPIN selling" by Rackham and "Solution Selling" by Bosworth. I found that my ability to launch successful new products/brands was greatly aided by understanding and appreciating the challenges of our sales team (in essence, one of marketing internal customers). This book was a big help.

    posted 9 months ago. ( send a note )
  • Ron  B

    Ron B says

    Hi Rick,

    Noticed you signed our Declaration of Independence at VeraSage.com, so thought we should be friends on Shelfari too.
    Ron Baker

    posted 3 years ago. ( send a note )