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Ron  B

Ron B

"How many a man has dated a new era in his life from the reading of a book."
-Henry David Thoreau

"A man without a favorite author is a lost soul. He remains an unimpregnated ovum, an unfertilized pistil. One’s favorite author…is pollen for his soul."
–Lin Yutang, The Importance of Living, 1937

"Books constitute... more »
  • CA, USA
  • member since December 31 2007

Reviews

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Displaying 1-10 of 1658 reviews
  • Inside Larry and Sergey's brain
    • Rated 4 stars

    Another series in the "Inside the Brain of...", such as Peter Drucker and Steve Jobs (reviewed herein), this is another good installment that gives great insights into Google's founders. Using the analogy of the library of Alexandria, Google wants to become the librarian to the world's information. The company was founded in 1998 by the two Stanford PhD candidates, at the age of 25. Sergey's family escaped communism in the former Soviet Union. At the time, it was thought Yahoo was the defacto Internet leader, but Google ended up becoming a verb, not Yahoo. The two developed the search technology while at Stanford, but fortunately they priced it too high at $1 million and there were no takers. A clear example of how high pricing can be beneficial. The two founders never wrote a business plan and had no business experience to speak of. So much for business being an science!

    Google has achieved an impressive $1 million in revenue per employee (Microsoft is at $700,000 per employee). They have a tendency to hire young people, with the average employee being 30 years old, and only 2% of employees over the age of 40. Innovation belongs to youth (see Charles Murray's Human Accomplishment, reviewed herein).

    The book discusses google.org, the philanthropic arm of Google headed by Larry Brilliant, as well as privacy issues, the dispute over Google Books, the initiative to digitize all the world's books, the criticism of Google censorship in its China operations, which seems totally unfair since every other large company is over there and doesn't get the attention Google gets. The Google mantra "Don't be evil" is dealt with as well, revealing the moral and ethical underpinnings of the two founders. The book also discusses the founder's obsession with various innovations, such as the electric car and space elevators.

    For two supposed geeks--they added Klingon language to search results in 2002--they have changed the world. This is a well-balanced look at Google, which was not authorized by either Larry or Sergey. Another good book in this series.

    Ron B wrote this review 2 weeks ago. ( reply | permalink )
  • We Are Doomed: Reclaiming Conservative Pessimism
    • Rated 4 stars

    John Derbyshire writes a regular column in National Review that I have always enjoyed. He grew up in Great Britain and became a citizen of the USA. He believes the proper outlook of conservatives is one of pessimism, not doughy-eyed optimism. His diagnosis in this book is that the conservative movement has been weakened by infantile temptations, such as diversity, political correctness, etc. His prognosis: we are doomed. Most of what government does is wicked, when it's not pointless and counterproductive according to Derbyshire.

    If you've read Thomas Sowell's book, A Conflict of Visions (reviewed herein), you' recognize Derbyshire's outlook as a "constrained" view of human nature. As Margaret Thatcher once said: "The facts of life are conservative."

    Derbyshire takes on a range of issues to make his point, from diversity (his best chapter I think), politics, culture, education, human nature, religion, and war. He believes that the USA not only can, but will, go the way of Wales and Ireland, becoming a hedonistic, religiously indifferent, European welfare democracy. I'm not sure I agree with this, given how strong religion is in this country, but Derbyshire's arguments in this book are worth pondering. It's also a quite entertaining read, and when I saw Derbyshire on C-Span discussing this book I learned he is a far better writer than public speaker.

    One anecdote I really enjoyed from the book: Ronald Reagan tells his barber, Milton Pitts: "You know, Milt, I came here to do five things, and four out of five ain't bad." (Lowering taxes, raising morale, increasing defense spending, and facing down the Soviet Union; but he failed to shrink the size of government).

    Ron B wrote this review 2 weeks ago. ( reply | permalink )
  • Dear Undercover Economist
    • Rated 4 stars

    I like Tim Harford, he's an economist who can write, like Steven Landsburg and David Friedman. His first two books, The Undercover Economist and The Logic of Life (both reviewed herein) were great reads. So is this one. It's a collection of letters he's received at the Financial Times. Like a Dear Abby column, he dispenses advice on a wide-range of topics, from the perspective of an economist. Some of the advice seems counter-intuitive, until you think hard about it, then realize he's more right than wrong. An entertaining, and educational, read.

    Ron B wrote this review Saturday, October 24 2009. ( reply | permalink )
  • Philosophy
    • Rated 2 stars

    I was really looking forward to this book, and certainly parts of it were interesting, but I found it very disjointed and difficult to read. In places, it was incredibly dull. The chapter on Peter Singer was interesting, but the book just was way below my expectations.

    Ron B wrote this review Saturday, October 24 2009. ( reply | permalink )
  • Solzhenitsyn: A Soul in Exile
    • Rated 4 stars

    This was the first book I've read on the life of Alexander Solzhenitsyn. HIs literature changed the world, giving the rest of the world a glimpse into the realities of the Soviet Union, especially the gulag. As he wrote in the last line of his 1970 Nobel Prize for Literature speech: "One word of truth outweighs the world."

    He was born December 11, 1918. His father died in hunting accident six months before he was born. He embraced Marxist dogma early, due to the indoctrination of the Soviet education system, joining the Young Communists. He's said to be one of the few people to have read Karl Marx's Das Kapital on his honeymoon. He fought in World War II in the Red Army, rising to captain as of June 1944. He was arrested on Feb 9, 1945, serving an eight year sentence until Feb 13, 1953 for "anti-Soviet propaganda and founding a hostile organization." Less than a month after his release, Stalin died. As he would later write, this arrest was one of the defining moments of his life (the other was becoming a Christian), since it allowed him to see the truth of the Soviet system. The author describes it as "profit from loss--a purgatorial paradox."

    He battled cancer, which led to one of his novels. Though he turned against communism and socialism, he didn't like capitalist consumerism any better, thinking it was the cause of spiritual decline, and conflicted with christianity. This is nonsense, of course, as Michael Novak and Richard John Neuhaus have refuted in their books (reviewed herein). If capitalism conflicts with christianity, why is the USA one of the most religious countries in the world? Though I agree with his conviction that "the goal of Man's existence is not happiness but spiritual growth." In Feb 1974, he was expelled from the USSR for treason, fleeing to Switzerland, then ultimately to Cavendish, Vermont. His citizenship was reinstated in August 1990 and he was allowed to return to the USSR.

    He was certainly a better writer than economist, as he had a zero-sum view of the world's capacity to generate wealth and resources, not recognizing that man himself is the ultimate resource. Despite his economic illiteracy, the author argues that Solzhenitsyn did as much to bring down the USSR as Pope John Paul, Ronald Reagan and Margaret Thatcher. It's hard to argue with that conclusion. This was an amazing man, a nationalist who loved his country and wanted to reform it, not leave it. He died on August 3, 2008, 9 years after the publication of this book. This is a well-written glimpse into a complicated life, full of paradoxes, but inspiring nonetheless.

    Ron B wrote this review Saturday, October 24 2009. ( reply | permalink )
  • Hidden Champions of the Twenty-First Century: The Success Strategies of Unknown World Market Leaders
    • Rated 3 stars

    This is a book about "hidden champions," defined as companies that are #1, 2 or 3 in terms of their global market, have less than $4 Billion in revenue and a low level of public awareness. Herman Simon, chairman of Simon-Kucher (a premiere strategy, marketing and pricing consultancy) does a good job of exploring what makes these companies successful. His database of hidden champions is about 2,000 companies, 80% of which come from the German-Scandinavian region (about 500 from the USA). Approximately 10% of these companies have failed in the past 10 years. Simon contends that most management research is focused on large, well-known companies, yet there is hidden knowledge to be gleaned from these hidden champions.

    There are some interesting observations, but after reading The Halo Effect and The Management Myth (both reviewed herein) you have to take all this with a grain of salt. There's not one path to success, and the knowledge to be learned from these companies is all about the past. Entrepreneurship, on the other hand, deals with the future. I did like Simon's emphasis on innovation and globalization as the key drivers to growth, and how "growth without profit is lethal." There are some interesting observations about pricing (Simon is a prominent pricing consultant), and it seems even these hidden champs struggle with pricing for value. If you deal with any of these hidden champions, you'll probably enjoy the profiles contained in this work. Otherwise, it's just another business book loaded with financial performance and common sense observations.

    Ron B wrote this review Saturday, October 24 2009. ( reply | permalink )
  • Hammer & Tickle: The Story of Communism, a Political System Almost Laughed Out of Existence
    • Rated 3 stars

    I purchased this book because of the review written in The Economist, and I've always had a fascination with life under Communism. Ronald Reagan was an enormous fan of these jokes (calling them "my little hobby"), and even had someone at the State Department in charge of collecting them, and teller, of communist jokes, always using them to illustrate the life of real people under this tyrannical system. Ben Lewis has studied communist jokes all over the former Soviet Bloc and attempts to develop a theory of whether or not they helped contribute to the decline of communism. Was Communism laughed out of existence? Some say yes (Maximalist view, supported by George Orwell's comment that "Every joke is a tiny revolution"), others no (Minimalist view), and I'm not any clearer who is right. Even Karl Marx wrote: "The final phase of a historic political system is comedy." The author is no libertarian, but a rather liberal chap from the UK. Early on in the book he actually tries to compare capitalism's failings to that of Communism, by citing McCarthyism, South America's military dictatorships, and the IMF's economic shocks. An incredible leap in moral relativism to say these are as bad as a philosophy responsible for the deaths of 100 million people.

    His liberalism aside, some of the jokes are LOL funny. Here are just a few of my favorites:

    An old Jew on his deathbed asks his rabbi, as his dying wish, to be made a member of the Communist Party, because 'It's better that one of them dies, than one of us.'

    "What is colder in Romania than the cold water? The hot water."

    "Why did Ceausescu hold a mass rally on the first of May? To see how many people had survived the winter."

    A teacher asks his class: 'Who is your mother and who is your father?' A pupil replies: 'My mother is Russia and my father is Stalin.' 'Very good,' says the teacher. 'And what would you like to be when you grow up?'
    'An orphan.'

    A Romanian cosmonaut goes to the moon. He leaves a note for his mother on the kitchen table: 'Gone to the Moon, back in a week.' He comes back and the house is empty. There's a note on the table from his mother: 'Gone to buy cheese. Don't know when I'll be back.'

    A guy is hopping across Red Square. 'Hey, a friend calls out, 'have you lost a shoe?' 'No, I found one.'

    A man goes to visit Lenin's tomb. The guard says to him with gravity, 'Lenin is dead but his ideas will live for ever.'
    'I just wish it was the other way around,' says the visitor.

    What is the definition of a Russian string quartet?
    A Soviet orchestra back from a US tour.

    After Chernobyl in 1986: How many Russians does it take to change a light bulb? None. They all glow.

    What occupies the last six pages of the Trabant (an East German produced car) users' manual? The bus and train timetables.

    All in all, an interesting read, but the book is too long, with too much detail of the author's journey around the Eastern Bloc countries, and his speculations about jokes causing the demise of Communism. There are not enough jokes in the book. There is, however, an excellent bibliography of joke books, some of which look like great reads.

    Ron B wrote this review Sunday, September 13 2009. ( reply | permalink )
  • Spiritual Business - Creating A Business From The Heart
    • Rated 3 stars

    I bought this book in Australia from a bookstore that was at one of my events selling my books. It's a beautiful book, with wonderful illustrations, nicely printed, etc. The author, Kate Forster, is an Australian who runs an advertising agency. She explains her spiritual journey, or getting her Spiritual MBA. She covers kinesiology, psychics, acupuncture, Wicca, crystal healing, Gnostic dream courses, Buddhism, Chinese astrology, past life workshops, meditation, etc. I loved her ROV idea--Return On Values.

    The book comports to my belief that having a Purpose is the most important thing for a company. If it only exists to make a profit, that's incredibly uninspiring. Of course, I think most of what she says about astrology, etc. is unconvincing. But, I must say, given the number of management fads that exist, maybe hiring based on people's astrological sign is no different than their DISC personality ranking. Both are BS, but at least one is more fun.

    Everything she writes about pricing is incredibly simplistic and terrible advice. I hope her ad agency doesn't charge by the hour, but I think it does based on what she writes.

    In any event, a prettier book in design than content, but interesting nonetheless.

    Ron B wrote this review Sunday, September 13 2009. ( reply | permalink )
  • Seeing David in the Stone

    Seeing David in the Stone

    by James B. Swartz, Joseph E. Swartz
    • Rated 3 stars

    This book was alright, not great. It had some interesting stories about creative people, but I found it far too simplistic with its twelve steps checklist mentality to emulate Michelangelo.

    One story I did enjoy was about Frank Llyod Wright. He had procrastinated doing a house design for Edgar Kaufman, and one day Kaufman called him, said he was nearby and would like to see the design. "Come on Edgar. We're ready" was Lloyd's reply. He then walked into his drafting room and started to draw, talking in a calm voice. 2 hours later Kaufman arrived to see the plans for Fallingwater, which made the cover of Time magazine in January 1938.

    Would it be fair if Lloyd only got paid for two hours of his time?

    Ron B wrote this review Sunday, September 13 2009. ( reply | permalink )
  • The Management Myth: Management Consulting Past, Present, and Largely Bogus
    • Rated 5 stars

    This book blew my mind! Best book on its topic since The Witch Doctors. A must read for consultants. Takes down, brick by brick, Frederick Taylor, Elton Mayo (Hawthorne experiments were BS), Tom Peters, Michael Porter, and yes, even Peter Drucker. Matthew Stewart has leveled many charges against the consulting industry, all very valid. If you are a consultant, ignore this book at your peril.

    I plan to write more later on this work...

    Ron B wrote this review Monday, August 24 2009. ( reply | permalink )
Displaying 1-10 of 1658 reviews

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