Nassar

Dr. Nassar is an assistant professor of Management and Marketing at Gulf University for Science and Technology (GUST). He earned his doctoral degree (PhD.) from the Cardiff School of Management, University of Wales in the UK. Dr. Nassar’s research interest is mainly in marketing, branding and on-line advertising. He is particularly interested... more »

Dr. Nassar is an assistant professor of Management and Marketing at Gulf University for Science and Technology (GUST). He earned his doctoral degree (PhD.) from the Cardiff School of Management, University of Wales in the UK. Dr. Nassar’s research interest is mainly in marketing, branding and on-line advertising. He is particularly interested in the application of information and communication technologies within the broader travel and tourism industry. « less