Request Friendship

MelodyWaller

Chicago, IL, USA
member since March 2007

The Other Guy Blinked: How Pepsi Won the Cola Wars

by Roger Enrico

1001 Snacks: For Instant Gratification

by Gregg R. Gillespie

Category Management: Positioning Your Organization to Win

by Nielsen Marketing Research

Brand Spirit: How Cause Related Marketing Builds Brands

by Hamish Pringle, Marjorie Thompson

Cause for Concern: Results-Oriented Cause Marketing

by Stephen M. Adler

Cause Related Marketing

by Sue Adkins

Free Prize Inside: How to Make a Purple Cow

by Seth Godin

Purple Cow: Transform Your Business by Being Remarkable

by Seth Godin

The 11 Immutable Laws of Internet Branding

by Al Ries, Laura Ries

Inspired Retail Space: Attract Customers, Build Branding, Increase Volume

by Corinna Dean

Display of Power: How FUBU Changed a World of Fashion, Branding and Lifestyle

by Daymond John

The Leader's Edge: Using Personal Branding to Drive Performance and Profit

by Susan Hodgkinson

Fashion Brands: Branding Style from Armani to Zara

by Mark Tungate

Packaging Design: Successful Product Branding from Concept to Shelf

by Marianne R. Klimchuk, Sandra A. Krasovec

Branding Iron: Branding Lessons from the Meltdown of the US Auto Industry

by Charles Hughes, William Jeanes

The Personal Branding Phenomenon

by Peter Montoya, Tim Vandehey, Paul Viti

Emotional Branding: The New Paradigm for Connecting Brands to People

by Marc Gobe, Marc Gob, Sergio Zyman

The Brand Called You: The Ultimate Brand-Building and Business Development Handbook to Transform Anyone into an Indispensable Personal Brand

by Peter Montoya, Tim Vandehey

Power Branding

by Ann Chambers

The 22 Immutable Laws of Branding

by Al Ries, Laura Ries

Branding for Nonprofits

by Dk Holland

The Dictionary of Brand

by Marty Neumeier

BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound

by Martin Lindstrom

Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising

by Joseph Jaffe

Beyond Disruption: Changing the Rules in the Marketplace

by Jean-Marie Dru

Disruption: Overturning Conventions and Shaking Up the Marketplace (Adweek Magazine Series)

by Jean-Marie Dru

The Vow: A Novel

by Denene Millner, Angela Burt-Murray

Sula

by Toni Morrison

Beloved (Plume Contemporary Fiction)

by Toni Morrison




	Drag & drop books into the desired order, or onto a book list

Shelfari: The Site for Books & Readers

Request Friendship

MelodyWaller