- member since September 15, 2012
JB LEWIS’s last login was Saturday, September 15, 2012.
Hi JB. Yes, I did self-publish, and so far it's going great. There are too many marketing opportunities to list them all here, but I will say this - my #1 marketing tool has been a free promotion available through Amazon. If you publish on Amazon, you have an option to give them 90 days exclusive digital rights, meaning you can't publish the eBook anywhere else for 90 days. If you opt into this (it's called KDP Select), they give you 5 free days, which must be used in the 90 days and can be spread out however you'd like them. For instance, you could do 1 free day the first month, 2 the second month, and 2 the third month; or all five at once. And the free day is exactly what it says - for that entire day, anyone with an Amazon account can download your book for free, at absolutely no cost to you. It's best to schedule your free day a month in advance, because there are a lot of websites that will promote it (at no cost to you) as long as they have fair notice. Sign up on all of them you can, so that you'll have lots of people download your book. I gave away almost 17,000 copies during a 2-day free promo, but that's unusually high. Most people give away between 2,000 and 4,000. What this does is 1) Get you new readers, and 2) Raise your Amazon rankings, which makes you more visible to shoppers. Imagine you're in a book store and your book is stuffed in an overflowing shelf in the back. No one is going to find it. Get your Amazon rankings up, and your book gets moved closer to the front of the store.
If you're truly interested in going the self-publishing route, I suggest you become a member of the Facebook group "Indie Writer's Unite". They will let anyone in, and as long as you don't spam them, they'll be incredibly helpful. Post a question on there, and you'll probably get more advice than you can stand. It's where I learned much of what I know. Good luck :)