Jonathan "Jony" Ive: Chief designer at Apple, became Jobs's partner and confidante. He reported directly to Steve Jobs, giving him a tremendous influence in the course of Apple. He is one of the few who was not bullied by Jobs; Steve had a huge respect for him.He seems to be very gifted in design. Was influenced by the German industrial designer Dieter Rams, who taught him 'weniger aber besser' (p.343).
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