Exploring Top Books of Shelfari

Tags: ideo

IDEO: Book 2
The Ten Faces of Innovation
IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization
by Tom Kelley, Jonathan Littman
The author of the bestselling The Art of Innovation reveals the strategies IDEO, the world-famous design firm, uses to foster innovative thinking throughout an organization and overcome the naysayers who stifle creativity. The role of the devil's advocate is nearly universal in business today. It allows individuals to step outside themselves and raise questions and concerns that effectively kill new projects... (more)
The Art of Innovation
Lessons in Creativity from IDEO, America's Leading Design Firm
by Tom Kelley, Jonathan Littman
This is an inspiring guide to managing creativity in a business environment from the co-founder of one of the most innovative design companies in the world. Discover the ten commandments of creativity, and much more...Founded by Thomas Kelley and his brother David (dubbed by Fortune the best inventor since Thomas Edison), IDEO is responsible for the first commercial mouse, a virtual reality headset for Sega and... (more)