Shelfari Book Activity

Tags: 0b3

• 

  

  • plan to read
  • reading now
  • I’ve read it
  • favorite
  • want to own
  • own it
  • remove book

  The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers

  by Philip M. Rosenzweig

  Much of our business thinking is shaped by delusions -- errors of logic and flawed judgments that distort our understanding of the real reasons for a company's performance. In a brilliant and unconventional book, Phil Rosenzweig unmasks the delusions that are commonly found in the corporate world. These delusions affect the business press and academic research, as well as many bestselling books that promise to... (more)