Exploring Top Books of Shelfari

Building Facebook Applications For Dummies

Building Facebook Applications For Dummies

by Richard Wagner

There’s no doubt about it — Facebook is cool. Along with users who want to interact with friends, businesses are using Facebook as a marketing and networking tool. And if you’re a Web developer, you probably know there’s a demand for Facebook applications. If you have some basic knowledge of Web client technology, such as HTML, JavaScript, or CSS, and know how to use a Web programming language, Building Facebook... (more)

Web Analytics

An Hour a Day

by Avinash Kaushik

Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more... (more)

Actionable Web Analytics: Using Data to Make Smart Business Decisions

Actionable Web Analytics: Using Data to Make Smart Business Decisions

by Jason Burby

Knowing everything you can about each click to your Web site can help you make strategic decisions regarding your business. This book is about the why, not just the how, of web analytics and the rules for developing a "culture of analysis" inside your organization. Why you should collect various types of data. Why you need a strategy. Why it must remain flexible. Why your data must generate meaningful action. The... (more)

WordPress For Dummies

by Lisa Sabin-Wilson

Are you a wannabe blogger? A seasoned pro migrating your blog to WordPress? Looking to do more cool stuff with your existing WordPress blog? Then this fun guide is for you! WordPress for Dummies is a veritable smorgasbord of WordPress information, ideas, tools, resources, and instruction on everything you need to create and maintain your dream blog. Unlike other blog hosts, WordPress gives you the... (more)

Yahoo! Maps Mashups (Wrox Mashup Books)

by Charles Freedman

Written by Charles Freedman, a senior Flash developer at Yahoo!, this book provides you with all the information you’ll need to know about APIs in order to build amazing map mashups. You’ll find in-depth coverage of Yahoo! mapping tools and technologies and a variety of techniques for working with the APIs. Yahoo! Maps Mashups explores each API flavor, guiding you through the simple yet comprehensive sets of API... (more)

Securing Ajax Applications

by Christopher Wells

Ajax applications should be open yet secure. Far too often security is added as an afterthought. Potential flaws need to be identified and addressed right away. This book explores Ajax and web application security with an eye for dangerous gaps and offers ways that you can plug them before they become a problem. By making security part of the process from the start, you will learn how to build secure Ajax... (more)

Library 2.0: A Guide to Participatory Library Service

Library 2.0: A Guide to Participatory Library Service

by Michael E. Casey

Two of the first and most original thinkers on Library 2.0 introduce the essential concepts and offer ways to improve service to better meet the changing needs of 21st century library users. Describing a service model of constant and purposeful change, evaluation and updating of library services, and user participation, the book both outlines the theoretical underpinnings of Library 2.0 and provides practical... (more)

Beginning Ajax (Programmer to Programmer)

Beginning Ajax (Programmer to Programmer)

by Chris Ullman

Using proven examples and explaining concepts step by step, this book shows you how building Ajax-enabled sites and applications allows more interactive user interfaces than ever before. You’ll learn about the differences in capabilities between client-side and server-side development techniques, as well as how Ajax crosses this boundary. You’ll also discover how Ajax techniques can be summed up by patterns (which... (more)

Hacking Exposed AJAX: AJAX Security Secrets and Solutions (Hacking Exposed)

Hacking Exposed AJAX: AJAX Security Secrets and Solutions (Hacking Exposed)

by Rich Cannings

Lock down next-generation Web services "This book concisely identifies the types of attacks which are faced daily by Web 2.0 sites, and the authors give solid, practical advice on how to identify and mitigate these threats." --Max Kelly, CISSP, CIPP, CFCE, Senior Director of Security, Facebook Protect your Web 2.0 architecture against the latest wave of cybercrime using expert tactics from... (more)

MySpace For Dummies (For Dummies (Computers))

MySpace For Dummies (For Dummies (Computers))

by Ryan Hupfer, Ryan Williams

Filled with tips and tricks on how to use MySpace—from setting up a MySpace account to customizing your MySpace profile— MySpace for Dummies is your one-stop tutorial on all the ins and outs of the Internet’s biggest socializing network. This book helps you discover the nuts and bolts of MySpace with simple guidance on how to: Use basic HTML Secure your profile from unwanted contact ... (more)

Founders at Work: Stories of Startups' Early Days

Recipes: A Problem-Solution Approach

Founders at Work: Stories of Startups' Early Days

by Jessica Livingston

For would-be entrepreneurs, innovation managers or just anyone fascinated by the special chemistry and drive that created some of the best technology companies in the world, this book offers both wisdom and engaging insights—straight from the source. — Chris Anderson, editor-in-chief of Wired Magazine, and author of The Long Tail "All the best things that I did at Apple came from (a) not having money and (b)... (more)

Markets, Mobs & Mayhem: How to Profit From the Madness of Crowds

Markets, Mobs & Mayhem: How to Profit From the Madness of Crowds

by Robert Menschel

In this fascinating tour through cultural, global, economic, and business history, icon of the financial world Robert Menschel explores the phenomenon of crowd psychology and its effects on business and culture. Explaining how crowd psychology creates market bubbles and irrational exuberance, Menschel mines world history—from the rise of the Nazis in Germany, to the fanatical love of brands, to the Dutch tulip... (more)

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