Packaging Girlhood: Rescuing Our Daughters from Marketers' Schemes (edit title)

• Rated 2 stars

“Unless you haven't given one bit of thought to how the media effects our thinking, then don't bother with this book. It is HIGHLY repetitive. It does point out a few areas that I hadn't thought about, but it could easily have been done in a magazine article rather than a whole book. ”

• Rated 5 stars

“Fantastic book for anyone raising girls or is sick and tired of the media controlling images for how our daughters should dress, talk, and think!”

• Rated 3 stars

“A bit over-the-top at times, but informative nonetheless.”

• Rated 4 stars

“Great topic, good writing, good book. The authors take a great topic and a wealth of their own academic, professional and personal experience to provide a very sad look at how girls can't be kids anymore. I was alarmed when I saw some of my own poor parenting decisions being written about as "enablers" of bad stereotypes. And I can't quite look at my four year old in a Disney Princesses costume quite the same way. Unlike most other books on these types of social phenomenons, these authors actually provide hope in that they offer "how to" examples of how you can combat the myriad of marketing messages impressed upon our daughters. I recommend this to any smart mom who is trying to raise smart girls.”

• Rated 3 stars

“Written by two developmental psychologists from the (predominantly) white, middle-class Northeast. Despite their best attempts to address the issues of diverse girls, the book is geared towards middle- and upper-middle-class girls and the cultural pressures they face when shaping their girlhood. Not eloquently written, but it certainly does make one think about gender issues in our society and has made me more conscious of the influence of marketing. Overall, it brings up some interesting points for a fairly limited audience.”