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Description

The top writing on contemporary issues in design--in one volume * Big names: Milton Glaser, Maud Lavin, Ellen Lupton, more * Includes essays from blogs and Internet journals * A must-have for students, pros, anyone interested in pop culture This final installment in an acclaimed... read more

Ridiculously Simplified Synopsis

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First Sentence

In the 1960s and 1970s, George Lois popularized the "big idea" in advertising.

Authors & Contributors

  1. Michael Bierut (Author)
 

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