Welcome to the beta version of Shelfari’s new Book Detail pages!
These pages are editable by the community, so please contribute! Click here to learn more about this feature. We’d love to hear your feedback.
Description
In an age of ever-increasing technological innovation, this renowned volume - which has sold more than 30,000 copies in each edition - is more important than ever. DIFFUSION OF INNOVATIONS lucidly explains how inventions are almost always perceived as uncertain or even risky. To overcome... read more
First Sentence
Getting a new idea adopted, even when it has obvious advantages, is often very difficult.
Table of Contents
Authors & Contributors
- Everett M. Rogers (Author)
Popular Tags
Books with Additional Background Information
List the books that contain additional information about this book.
If you have any suggestions for how we can improve this page or if there are sections that you would like us to add, please let us know.
