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Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
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John Butman (Author), Michael Silverstein (edit contributors)

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  1. Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
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  2. Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
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  3. Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
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  4. Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
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  5. Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
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