Startups That Work: Surprising Research on What Makes or Breaks a New Company
Every large company was once a startup struggling to survive, yet only a small percentage of all startups are able to thrive in the long run. Entrepreneurs and investors have gut instincts about what startups need to do to beat the odds, but until now there hasn’t been any hard research on what separates winners and losers.
Joel Kurtzman and a research team from...
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