Books

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Description

Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas–business people,... read more

Memorable Quotes

  • “Stories have the amazing dual power to simulate and to inspire”

Authors & Contributors

  1. Chip Heath (Author)
 

Books with Additional Background Information

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Books That Influenced This Book

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