Ted Levitt on Marketing (edit title)

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Liked It Rated 5 stars “Ted Levitt is one of the great modern thinkers about marketing. Starting with his early work published in the Harvard Business Review - Levitt is clearly an seminal thinker.” see full review » see other reviews »

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  • Rated 5 stars

  “Ted Levitt is one of the great modern thinkers about marketing. Starting with his early work published in the Harvard Business Review - Levitt is clearly an seminal thinker.”

  Daniel M wrote this review Sunday, June 29 2008. ( reply | permalink ) Was this review helpful? Yes | No