“I was disappointed in his book about food, so I picked this up because everyone was saying: "Oh, it's just not as good as The Paradox of Choice." But this one isn't super, either. I think it would be more interesting for someone who wasn't as familiar with choice theory or economics; alas, I didn't learn that much from reading it. I would use it in a high school class, I think - I can imagine it being very helpful in that kind of environment. But overall, a little too...”

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