Estrategia Competitiva - Tapa Dura by Michael E. Porter - Shelfari

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Description

Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity -- like all great breakthroughs -- Porter's... read more

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The essence of formulating competitive strategy is relating a company to its environment.

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Michael E. Porter (Author)

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