The Economics of Attention: Style and Substance in the Age of Information
If economics is about the allocation of resources, then what is the most precious resource in our new information economy? Certainly not information, for we are drowning in it. No, what we are short of is the attention to make sense of that information.
With all the verve and erudition that have established his earlier books as classics, Richard A. Lanham here traces our epochal...
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