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getAbstract
  • Rated 4 stars

Business architect Ric Merrifield says many executives get hung up on the “hows” of running a firm: the techniques, tactics and technologies their companies use to operate. In the process, they fail to focus on the all-important “whats” of their enterprises, that is, central functions like...

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  • getAbstract
      • Rated 4 stars

    Business architect Ric Merrifield says many executives get hung up on the “hows” of running a firm: the techniques, tactics and technologies their companies use to operate. In the process, they fail to focus on the all-important “whats” of their enterprises, that is, central functions like manufacturing quality products, fulfilling orders, satisfying customers and so on. Lost in superfluous details, these leaders can’t see their real priorities. Merrifield says that for many such executives, basic rethinking is in order. In this book, he explains how to take a fresh look at your business to identify and prioritize your core activities. Although the metaphorical overload of “whats” and “hows” might make you want to ask, “Who’s on first?” this is a solid take on leading innovation. getAbstract recommends it to any executives who suspect they may need to refocus or broaden their perspectives about their organizations.

    getAbstract wrote this review Monday, February 1 2010. ( reply | permalink ) Was this review helpful? Yes | No
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    Soundview Executive Book Summaries
      • Rated 5 stars

    Soundview Executive Book Summaries deemed this as one of the *30 Best Business Books* for 2009.

    What you will learn from this title:

    • What the "how" trap is and how to avoid it.
    • How to step back and identify what really matters to the organization.
    • Why predictability can help a business successfully make changes.
    • How to identify hidden connections that might be affecting a company.
    • Why it's more than OK to outsource.
    • How to unlock hidden sources of value from within your company..

    http://www.summary.com/summaries/_/Rethink/

    Soundview Executive Book Summaries wrote this review Thursday, August 20 2009. ( reply | permalink ) Was this review helpful? Yes | No
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