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  • Brad T
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  • Travis P
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  • Trip A
  • Lori Martinek
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Most Helpful Reviews

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Liked It

West Fargo P
  • Rated 4 stars

Branding isn't just for corporations - it's for you! Schawbel includes web 2.0 (LinkedIn, Facebook, and blog), interviewing, networking, resumes, and cover letters. Many books cover all these elements, however Schawbel brings them all together into an easy to understand format. While this book...

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Didn’t Like It

Geoff T
  • Rated 2 stars

Too heavily geared toward the Gen Y crowd fresh out of college who haven't had to find a real job yet.

Author comes across a little too ambitious, and seems like a kid wearing his daddy's suit.

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Newest Reviews

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  • West Fargo P
      • Rated 4 stars

    Branding isn't just for corporations - it's for you! Schawbel includes web 2.0 (LinkedIn, Facebook, and blog), interviewing, networking, resumes, and cover letters. Many books cover all these elements, however Schawbel brings them all together into an easy to understand format. While this book was written for Generation Y - anyone can benefit from self branding.

    West Fargo P wrote this review Saturday, August 29 2009. ( reply | permalink ) Was this review helpful? Yes | No
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    Geoff T
      • Rated 2 stars

    Too heavily geared toward the Gen Y crowd fresh out of college who haven't had to find a real job yet.

    Author comes across a little too ambitious, and seems like a kid wearing his daddy's suit.

    Geoff T wrote this review Wednesday, June 17 2009. ( reply | permalink ) Was this review helpful? Yes | No
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    Lori Martinek
    0 of 1 members found this review helpful
      • Rated 1 stars

    If nothing else, Schwabel proves that he's read the books on branding by the buzz he's creating for his own first book. His social media marketing strategy for this book proves that you really can be whoever you want to be if you say repeatedly ... with confidence .. and in enough different places online. We'll see if the book has the meat that the buzz promises.

    Lori Martinek wrote this review Saturday, April 11 2009. ( reply | permalink ) Was this review helpful? Yes | No
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