Moments of Truth by Jan Carlzon

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Description

The president and CEO of Scandinavia Airlines (SAS) shows how to adapt to the new customer-driven economy. "The best book on leadership by a CEO."--John Naisbitt, author of Megatrends

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Rudy Peterson was an American businessman staying at the Grand Hotel in Stockholm.

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Jan Carlzon (Author)

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Moments of Truth (edit title)

Jan Carlzon (Author) (edit contributors)