“Although sometimes a bit pedantic, shrill, and overstated at times, I thought there was plenty of value in this book to give it a 3 out of 5 star rating.”
Mark H wrote this review Sunday, April 27 2008. ( reply | permalink ) Was this review helpful? Yes | No“This discussion that he has with us, his readers, is very well laid out. I loved his terms for "Adults" re-juveniles, kidults, and the fact that the terms are "universal" says volumes. Reading a magazine, listening to the radio, TV, etc will not be the same once you have read B Barbers' disection of marketing, not only goods, but ideas, philosophies, etc. I would say it could be a "must read" for anyone over 18.”
Linda J wrote this review Thursday, February 14 2008. ( reply | permalink ) Was this review helpful? Yes | No