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Description
This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will... read more
First Sentence
Some firms experience meteoric growth, achieving industry leadership, while others falter, stagnate, or fail.
Table of Contents
Authors & Contributors
- Garth Saloner (Author)
Books with Additional Background Information
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