What Would Google Do? (edit title)

Shelfari edited the description of What Would Google Do? 9 days ago.

• A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google—the fastest-growing company in history—to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything—from corporations to governments, nations to individuals—must evolve in the Google era. Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book's central question. The result is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.

Shelfari edited the contributors of What Would Google Do? 9 days ago.

• Added a contributor: Jeff Jarvis: (Primary Author)

Timothy Gray approved Ulrich’s request to change the title of What Would Google Do? Sunday, November 1 2009.

Timothy Gray approved Ulrich’s request to combine 2 books, including What Would Google Do?, Sunday, October 25 2009.

Ulrich changed the title of What Would Google Do? Saturday, October 24 2009.

Ulrich submitted a request to combine 2 books, including What Would Google Do?, Saturday, October 24 2009.

Saravanan edited the ridiculously simplified synopsis of What Would Google Do? Tuesday, August 11 2009.

• Added: Google's way of doing business happen to fit with today's world. What would Google do if they ran your business?

Shelfari edited the description of What Would Google Do? Friday, July 31 2009.

• A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google—the fastest-growing company in history—to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything—from corporations to governments, nations to individuals—must evolve in the Google era. Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book's central question. The result is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.

Shelfari edited the contributors of What Would Google Do? Tuesday, July 21 2009.

• reordered the contributors.
• 1 : Jeff Jarvis:

Peiyu W edited the quotations of What Would Google Do? Monday, July 20 2009.

• Added a quotation: “The more layers of data you have, the more you learn”
• Added a quotation: “Google is not just a company, it is an entirely new way of thinking”