Lies Startups Tell Themselves to Avoid... by Sandra Holtzman, Jean Kondek - Shelfari

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Description

So you think you know marketing... Think again. Lies Start-ups Tell Themselves to Avoid Marketing uses the tough love approach to steer you clear of the pitfalls and self-deceptions that have been the undoing of many when confronted with the harsh realities of today's marketplace. ... read more

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Sandra Holtzman (Author)

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