Books

Welcome to the beta version of Shelfari’s new Book Detail pages!

These pages are editable by the community, so please contribute! Click here to learn more about this feature. We’d love to hear your feedback.

see page history

Description

In Let Them Eat Cake: Marketing Luxury to the Masses—As Well as the Classes, readers will get the first research-based study of the 15 million truly affluent households that make up the leading edge of the new luxury market. Pamela Danziger notes that the luxury market is changing... read more

Ridiculously Simplified Synopsis

Write a ridiculously simplified synopsis.

First Sentence

If we were to identify an official birth year of "new" luxury, it would be 1984.

Authors & Contributors

  1. Pamela N. Danziger (Author)

Popular Tags

  1. business
  2. marketing
  3. rg
  4. to-read 
 

Books with Additional Background Information

List the books that contain additional information about this book.

Books That Influenced This Book

List the books that influenced this book.


If you have any suggestions for how we can improve this page or if there are sections that you would like us to add, please let us know.

Advertisement