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Description

More uncommon common sense from the bestselling author of The Art of the Start . In Silicon Valley slang, a “bozo explosion” is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, “If the two most popular words in your company are ... read more

Ridiculously Simplified Synopsis

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Memorable Quotes

  • “if your speech is deathly dull, no amount of information will make it a great speech”
  • “A good analogy is the difference between a diary and a book”
  • “By contrast, if you write a book, from day one you should be thinking about spreading the word about it”
  • “When you write a diary, it contains your spontaneous thoughts and feelings”

Authors & Contributors

  1. Guy Kawasaki (Author)
 

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