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Liked It1 of 1 members found this review helpful “I was not at all in the mood for another non-fiction book about human behavior when my husband asked if I wanted to read this one before he returned it to the library. I half-heartedly decided to scan a few pages before saying no, but I was quickly sucked in to a fictionalized re-creation of the...” see full review » see other reviews » |
Didn’t Like It “You can find my review of Sway here: http://www.rowlandmanthorpe.com/blog/2009/02/sway_reviewed/. Short version? Don't bother.” see full review » see other reviews » |
Newest Reviews
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“Very good so far.”
Donald L wrote this review Thursday, November 5 2009. ( reply | permalink ) Was this review helpful? Yes | No
“Very quick read and cleanly written, but doesn't have any memorable insights that other books on behavioral economics don't provide.”
Rob P wrote this review Saturday, September 12 2009. ( reply | permalink ) Was this review helpful? Yes | No
“The Brafman brothers don't have Malcolm Gladwell's abilities. They nevertheless provide an interesting analysis of the ways we are 'swayed' into irrational behaviours.”
Reilly wrote this review Monday, August 17 2009. ( reply | permalink ) Was this review helpful? Yes | No“Really good!”
Kylie P wrote this review Monday, August 10 2009. ( reply | permalink ) Was this review helpful? Yes | No
“Soundview Executive Book Summaries deemed this as one of the *30 Best Business Books* for 2008.
Soundview Executive Book Summaries wrote this review Friday, July 31 2009. ( reply | permalink ) Was this review helpful? Yes | No
What you will learn from this title:
• How the natural aversion to loss leads many people to ignore the facts, put on blinders and chase a loss in the hopes of recovering something often unrecoverable.
• What happens when you can't navigate the swamp of commitment.
• How looks can be deceiving, especially when they assign an inaccurate value to something or someone based on an initial impression.
• Why interviews are often like first dates, and how hiring managers need more structure in their interviews in order to truly find the right-fit candidate.
• Why every individual is a psychological chameleon.
http://www.summary.com/summaries/2008-summaries/_/Sway/
”
“Ok...do you dig social psychology? How about a quick, fun read? Look no more...this one's for you! The Brafman brothers weave in several anecdotes that reveal why we often behave contrary to our best interests. ”
Hoyt wrote this review Sunday, July 19 2009. ( reply | permalink ) Was this review helpful? Yes | No“So far so good.”
Rebecca L wrote this review Monday, July 6 2009. ( reply | permalink ) Was this review helpful? Yes | No“You can find my review of Sway here: http://www.rowlandmanthorpe.com/blog/2009/02/sway_reviewed/. Short version? Don't bother.”
Rowland M wrote this review Monday, February 16 2009. ( reply | permalink ) Was this review helpful? Yes | No
“Another book in the same vein as Predicatably Irrational, Freakonomics and Gladwell's books. I particularly liked the section on group dynamics. I will actually start to consider points made by my blockers instead of rolling my eyes!”
Suzanne wrote this review Thursday, February 12 2009. ( reply | permalink ) Was this review helpful? Yes | No
“This book was fabulous. Very insightful into human behavior. I felt vindicated after reading about loss aversion. (I have always hated losing more than I liked winning.) There are many interesting psychological studies presented. Hey, being a dissenter has its merits. Speak up!”
Stormy V wrote this review Thursday, January 29 2009. ( reply | permalink ) Was this review helpful? Yes | No
