Wikinomics: How Mass Collaboration Changes Everything (Unabridged)
 

Wikinomics: How Mass Collaboration Changes Everything (Unabridged)

by Williams, Don, Anthony D. Tapscott

Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success.A brilliant guide to... (read more)

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Allan S
  • Rated 4 stars

Not as well written as The world is flat or any of the Gladwell books but some important ideas for the internet age

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