Shelfari edited the description of Making an Impact Online (Business on a Shoestring) Wednesday, August 5 2009.
Having an online presence is essential for most businesses these days. Don't think that a small budget means that you can't compete with larger organizations; if your site is laid out well and your content is compelling, you can! This book offers advice on: choosing the right domain name, smartening up a basic website, search engine listings and optimization, instant messaging, and e-spotting.