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Description

Now in a new edition, this standard work in its field discusses the three vital parts of classical rhetoric--argument, arrangement, and style--bringing these elements to life and demonstrating through numerous examples their effective application in yesterday's and today's writing. This new... read more

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First Sentence

Rhetoric is the art or the discipline that deals with the use of discourse, either spoken or written, to inform or persuade or motivate an audience, whether that audience is made up of one person or a group of persons.
 

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