Focus : The Future of Your Company Depends on... by Al Ries - Shelfari

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Description

What's the secret to a company's continued growth and prosperity? Internationally known marketing expert Al Ries has the answer: focus. His commonsense approach to business management is founded on the premise that long-lasting success depends on focusing on core products and eschewing the... read more

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What's the driving force in Corporate America?

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Al Ries (Author)

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