The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly (edit title/settings)

by David Meerman Scott (Author) (edit contributors)

Share this book on:

see page historyNotify me when this page changes.

Description edit see section history

David Meerman Scotts marketing bible has become a modern day business classic. This is the book every ambitious, forward-thinking, progressive marketer or publicist has at the front of their shelf. Business communication has changed over the recent years. Creative ad copy is no longer enough.... read more

Ridiculously Simplified Synopsis edit

Write a ridiculously simplified synopsis.

Characters/People edit see section history

Dave Carroll: Add a description of this character.
Sasha
Obama
Palmer
Pedersen
Smith
Goldstein
Jurek
Healy
Bob Taylor
Pearlman
Batterson
Peterson
Crismani
Payne
Maruna
Pownall
Mirman
Richard

Show all 19 characters

Popular Covers

Loading covers…

Choose your book’s cover

Setting & Locations edit see section history

Show all 20 settings

Authors & Contributors edit see section history

David Meerman Scott (Author)

Classification edit see section history

Library of Congress: Add the Library of Congress Classification.
Dewey: 658.872

Subjects edit see section history

Books › Business & Investing › Marketing & Sales › Marketing
Books › Business & Investing › Industries & Professions › Retailing

Popular Tags

We’re hiding the errata, movie connections, books that influenced this book, books influenced by this book, books that cite this book and books cited by this book sections. If you would like to add content to them, you must first make them visible.

Did you know you can edit this page?