From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names
 

From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names

by Evan Morris

Ever wondered what the Ms in M&Ms stand for?
If Scotch tape was invented in Scotland?
Why a cereal that contains neither grapes nor nuts is called Grape Nuts?
Who thought Gap was a good name for a clothing store?
From the Adidas we wear to the Volkswagens we drive, the daily lives of Americans are dominated by the manufacturers' trademarks that adorn nearly everything we own.... (read more)

Top tags: historynamespop culturetrivia (all tags)

 

Member Reviews

  • Paul
    • Rated 3 stars

    Interesting stories that you may not have heard before. The book itself, however, is printed on very cheap paper, which hurts the experience.

    Paul wrote this review Monday, May 19 2008. ( reply | permalink )
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