Karl Iglesias breaks new ground by focusing on the psychology of the reader. Based on his acclaimed classes at UCLA Extension, Writing for Emotional Impact goes beyond the basics and argues that Hollywood is in the emotion-delivery business, selling emotional experiences packaged in movies and... read more
1. Introduction: The Emotion-Delivery Business
2. The Reader: Your Only Audience
3. Concept: Unique Attraction
4. Theme: Universal Meaning
5. Characters: Captivating Empathy
6. Story: Rising Tension
7. Structure: Engaging Design
8. Scenes: Mesmerizing Moments
9. Description: Riveting Style
10: Dialogue: Vivid Voices
11. Final Thoughts: Painting on the Page
Index
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