Hey, Whipple, Squeeze This: A Guide to Creating... by Luke Sullivan - Shelfari

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Description

Veteran copywriter Luke Sullivan returns with an updated edition of his irreverent warts-and-all look at the advertising industry. Part how-to book and part exposé, Hey Whipple, Squeeze This is both an insider’s guide to writing great ads and an unapologetic send up of all that’s heavy-handed,... read more

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I GREW UP POINTING A FINGER-GUN at Mr. Whipple.

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Luke Sullivan (Author)

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