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Description
Tom Peters, one of the most influential business thinkers of all time, described the first edition of Lovemarks: the future beyond brands as "brilliant." He also announced it as the "Best Business Book" published in the first five years of this century. Now translated into fourteen languages,... read more
First Sentence
I always looked for opportunities where others faced up to threats or weaknesses.
Table of Contents
Authors & Contributors
- Kevin Roberts (Author)
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