1 of 1 members found this review helpful.
“I absolutely love the NPS as a marketing tool, and have used and will use it again in my marketing roles. If you have never used this system, I highly recommend the book to learn about it.
Having said that, this book is 1/3 excellence and 2/3 fluff. The joy of NPS is how simple it is. It can be explained in less than 30 pages and lead to great marketing and corporate improvement. To make a business book, however, it appears you need more than 100 pages of content, hence the 2/3 fluff.”
Eric wrote this review Monday, February 11, 2008.
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