Rengen: The Rise of the Cultural Consumer - and What It Means to Your Business
 

Rengen: The Rise of the Cultural Consumer - and What It Means to Your Business

by Patricia Martin

The good news: America is on the brink of a new renaissance.
The bad news: Many companies, the media, and even the general population still see America as an intellectual and cultural wasteland defined by reality television and fast food.
In this groundbreaking book, cultural specialist Patricia Martin challenges that presumption and argues that we are on the precipice... (read more)

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