Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact
 

Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate With Power and Impact

by Annette Simmons

Story telling is a powerful communications tool that is becoming more and more recognized in the business community. These stories are not the usual speech openers or ice breakers, but stories that will influence others to trust the storyteller and shape decisions and actions that are important to both individuals and organizations. As the author explains, we've been conditioned to believe that... (read more)

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  • Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact

    Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact

    Hardcover, 240 pages. Published 2007 by AMACOM.

    ISBN: 0814409148

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