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Description edit
Welcome to the attention economy, in which the new scarcest resource isn't ideas or talent, but attention itself. This groundbreaking book argues that today's businesses are headed for disaster-unless they overcome the dangerously high attention deficits that threaten to cripple today's... read more
Ridiculously Simplified Synopsis edit
First Sentence edit
Rob Lippincott is starved for attention.
Series & Lists edit
This book is in Harvard Business School. (community list)
First Edition edit
Original Language: English
Publisher: Harvard Business School Press
Country: Add the country of publication.
Publication Date: 2001
ISBN: 157851441X
Page Count: 272
Publisher: Harvard Business School Press
Country: Add the country of publication.
Publication Date: 2001
ISBN: 157851441X
Page Count: 272
Classification edit
- Library of Congress: Add the Library of Congress Classification.
- Dewey: 658
Subjects edit
- Books › Nonfiction › Social Sciences › Sociology › Culture
- Books › Business & Investing › By Publisher › Harvard Business School Press › Management
- Books › Business & Investing › By Publisher › Harvard Business School Press › Human Resources
- Books › Business & Investing › Management & Leadership › Management
- Books › Business & Investing › Popular Economics
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