The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World (edit title)

Shelfari edited the description of The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World Friday, August 7 2009.

• Industry insiders Al Lieberman and Patricia Esgate cover the entire entertainment industry, offering powerful insights into marketing film, video, broadcast, cable, radio, music, print, games, sports, travel, theme parks, and more.

Shelfari edited the contributors of The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World Friday, August 7 2009.

• Added a contributor: Al Lieberman: (Primary Author)

Shelfari edited the first sentence of The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World Thursday, July 16 2009.

• Before we begin a detailed overview of each of the current entertainment niches, let's take a look at the core product itself.