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Winning the Profit Game: Smarter Pricing, Smarter Branding (edit title)

Robert G. Docters, Michael R. Reopel, Jeanne-Mey Sun, Stephen M. Tanny (?) (edit contributors)

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Description

How to use pricing as a strategic tool to increase revenues and win the war for profit One of the greatest pitfalls in the war for profits is corporate strategists' lack of a practical understanding of the link between overall revenues and overall costs. In Winning the Profit Game , the... read more

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Rock 'n roll finds power in the driving beat of drums and the riff of multiple guitars.

Popular Tags

  1. business
  2. marketing
  3. value pricing 
 

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