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Description

Paco Underhill, author of Why We Buy, wrote the foreword to Retail Success! Here's how he describes the book. If you look at the graduates of the five leading business schools in the U.S. over the past fifty years and look at the first job graduates took with their new MBA in hand, only a... read more

Ridiculously Simplified Synopsis

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First Sentence

Since the mid-1980s when I started my consulting business, I've visited thousands of stores.

Authors & Contributors

  1. George Whalin (Author)
 

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