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Description edit see section history

It's an exciting new world for crafters. Handmade is hip, creativity is what the market wants, and there are many profitable sales opportunities that didn't exist a few short years ago. For crafters who have more confidence running a sewing machine than setting up a Web site, The Handmade... read more

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First Sentence edit see section history

Why do you craft?

Table of Contents edit see section history

Introduction
My Creative Collective

PART I - Getting to Know Yourself and Your Business
Chapter 1: Setting the Scene for Success
Chapter 2: Branding Your Business
Chapter 3: Establishing Basic Business Practices

PART II - Spreading the Word -- and Images
Chapter 4: Marketing Basics
Chapter 5: Your Craft Community
Chapter 6: Blogging
Chapter 7: Advertising and Publicity
Chapter 8: More Online Marketing Networks

Part III - Getting Down to Selling
Chapter 9: The Craft Fair Scene
Chapter 10: Selling in Online Stores
Chapter 11: Selling in Brick-and-Mortar Stores
Chapter 12: Get Creative: Other Selling Options and Opportunities

Parting Advice
Resources
Craft Show Supplies Checklist
Index

Authors & Contributors edit see section history

  1. Kari Chapin (Author)

Other Contributors:

  1. Emily Martin (Illustrator)
  2. Jen Shelley (Illustrator)

First Edition edit see section history

Original Language: English
Publisher: Storey Publishing
Country: USA
Publication Date: 2010
ISBN: 978-1-60342-477-6
Page Count: 218

Classification edit see section history

  • Library of Congress: HD9999.H362 C53 2010
  • Dewey: 745.50688

More Books Like This edit see section history

   
  • Crafty superstar : make crafts on the side, earn extra cash, and basically have it all
  • The Savvy Crafters Guide To Success: Turn Your Crafts Into A Career
  • Craft, Inc.: Turn Your Creative Hobby into a Business

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