The Fundamentals of Design Management is a comprehensive reference book for anyone seeking an introduction to the basic concepts and principles that inform the management of design projects, teams and processes within the creative industries. Broken down into six chapters, The Fundamentals... read more
1. Contexto del diseño
2. Visión general del diseño
3. Visión general del management
4. Contabilidad y finanzas
5. Marketing y comunicación de marca
6. Diseño e innovación
We’re hiding the errata, movie connections, books that influenced this book, books influenced by this book, books that cite this book and books cited by this book sections. If you would like to add content to them, you must first make them visible.