Respected authorities on today's rapidly changing reference landscape Marie L. Radford and R. David Lankes have brought together a pioneering collection that delivers creative, proven guidance to LIS professionals in public, academic, and special libraries and information centers. In addition... read more
List of Tables, Figures, and Appendixes
Acknowledgments
Introduction
Part I: The State of Reference Services: An Overview
Reference in the Age of Wikipedia, or Not
Theory Meets Practice: Educators and Directors Talk
Part II: What Research Tells Us about Reference
Section II.1: Virtual Reference
1. Getting Better All the Time: Improving Communication and Accuracy in Virtual Reference
2. Balance of Power and Negotiation of Meaning in Virtual Reference Learning Environments
3. Giving Users Options for Chat Reference: Effects of QuestionPoint's Instant Message Widget on Chat Traffic
Section II.2: Approaches, Values, and Philosophy of Reference Services
4. Unconscious Cognition in the Genesis of Reference Queries
5. Systems-Centered versus User-Centered Librarianship: A Cognitive Sociological View
6. Reference Librarians' Personal Theories of Practice: A New Approach to Studying Reference Service
Section II.3: Innovative Service Models
7. New Route to an Old Resource: Facilitating Access to Library Research Guides for the Self-Serve Generation
8. Meeting Users' Needs through New Reference Service Models
Part III: Reference in Action: Reports from the Field
Section III.1: Virtual Reference
9. Apples and Oranges: Creating a Hybrid Virtual Reference Service with Proprietary Chat Reference Software and Free Instant Messaging Services
10. California's AskNow Law Librarian Service
11. Expanding Service and Enhancing Learning: Preliminary Report on a Novel Virtual Reference Collaboration
Section III.2: Search Engines and Virtual Tools
12. You Virtually Can't Miss Us: Harnessing Virtual Tools to Enhance the Quality of Our Reference Services
13. Google 2.0: Benefits and Burdens
14. Stayin' Alive in the Google Age: Adding Custom Search Engines for Better Internet Results
Section III.3: Innovative Service Models and Marketing
15. Innovations from the Inside Out
16. Neoreference: Looking for New Models in Response to Disjunctive Change
17. Drawing in the Community for Reference Services at Wilkinson Public Library in Telluride, Colorado
18. You Bought It, Now Sell It: Creating a Reference Renaissance in the Public Library by Marketing Collections and Services
Section III.4: Staff Development and Training
19. Utilizing New Staff Training Initiatives to Develop and Implement Reference Competencies at the University of Nevada, Las Vegas Libraries
20. Reference Training through a Co-mentoring Program
About the Editors and Contributors
Index
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