Corporate Legends and Lore: The Power of Storytelling As a Management Tool
Corporate Legends and Lore examines the role of storytelling in organizations, and its capacity to strengthen the culture and spirit of the workplace. The stories people tell can be positive and inspiring or negative and destructive to the future of a business and the people who work in it. Either way, stories are a driving force that can help to shape your organization's destiny. This book...
(more)
Top tags: management, narrative storytelling, _n_, folklore
(all tags)