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Description
We all can learn from past mistakes... It's just more fun when they're not your own. Even corporate giants make mistakes. Now you can learn from the best of them with this behind-the-scenes look at some of today's most notable marketing mistakes and successes. With the Tenth... read more
First Sentence
At this writing, Marketing Mistakes has passed its twenty-fifth anniversary.
Table of Contents
Authors & Contributors
- Robert F. Hartley (Author)
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